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Thursday, 26 December 2013

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Microsoft Working to Resurrect its Mobile, Social, and SharePoint



Microsoft is in the middle of major management transitions and is just coming off a major restructuring. That said, there appears to be no slowing down of the drive to keep Microsoft Office and SharePoint at the top.

Our new Special Report on Microsoft focuses on its focus on continuing to drive its agenda in Social, SharePoint and of course Mobile – with the recent purchase of Nokia. Despite all the change going on around and inside of Microsoft, they are a fierce competitor. This report highlights a few of the recent developments.

Microsoft Buys Nokia

Microsoft wants to be a bigger player in Mobile and they recently purchased the mobile division at Nokia. We explore what this means to Microsoft in our First Cut titled: Microsoft Buys Nokia’s Phone Business, Signals Start of its Mobile Expansion. This will be a move to watch, especially because Microsoft is adding over 32,000 employees as a result of this deal.

The Rise of the Microsoft App Store

Microsoft has been quietly transforming the myriad of partner apps that work with Microsoft SharePoint. Their new SharePoint store has been under construction for a while and apps are starting to appear. In our Research Note titled, The Rise of the Microsoft SharePoint App Store Represents a Trend in Enterprise Software, we explore how Microsoft is innovating with their partners to make it easier for enterprises to locate and install apps for SharePoint.

Yammer is the Social Network for Microsoft

SharePoint has been trying to go social for years and the attempts have been met with mixed levels of Success. Enter Yammer, which Microsoft bought in 2012 for 1.6 Billion (See Microsoft Buys Yammer, What you need to Know). Over the summer, Yammer became the defacto standard for Microsoft Office 365, layering on top of SharePoint. In our Research Note, Yammer becomes the Social Network for Microsoft Office 365, we explore what this means for enterprises.

Case Study: Global Enterprise Selects Yammer

Business People are not waiting to go Social. In fact, our research suggests that business executives are one of the primary catalysts who are pushing for and driving adoption of ESNs. In our new Case Study, Global Enterprise Goes Social with Yammer, we explore how this enterprise took the leap and reaped numerous benefits from going Social.

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